Expanding Hospitality Value Through Smart Technology and Experience Design

In today’s highly competitive hospitality market, accommodation providers are increasingly looking for ways to expand their offer beyond overnight stays and deliver more engaging guest experiences. Sustainability and smart technology are becoming key differentiators.
A strong example of this evolution can be found at Terme Snovik, the highest‑altitude thermal spa in Slovenia and the only official Kneipp center in the country. Building on its long‑standing commitment to nature‑based hospitality, Terme Snovik is taking a decisive step forward with the development of the NaturHotel Snovik – a project that combines thoughtful design with smart hotel automation.

NaturHotel Snovik: Where Design and Nature Meet‍

The new NaturHotel Snovik is designed as a sustainable, four‑storey wooden hotel that blends seamlessly with its natural surroundings. Guests will be able to choose between standard and deluxe double rooms, junior suites, and superior suites, all designed to support comfort and relaxation. Beyond accommodation, the hotel will expand its offer with additional wellness areas, conference facilities, restaurants and dedicated Kneipp experiences.

Enabling the Intelligent Guest Journey‍

To support efficient operations and a seamless guest experience, NaturHotel Snovik will be equipped with Robotina’s HIQ Hospitality solution, delivering an integrated smart hotel infrastructure:
• GRMS IQ: Intelligent Room Automation
GRMS IQ enables automated control of HVAC, lighting, shading, and energy management based on room occupancy and hotel operational status. By responding dynamically to guest presence, check‑in and check‑out events, and predefined hotel modes, the system ensures optimal comfort while reducing unnecessary energy consumption and operational costs.
• Access IQ: Smart Digital Access Control
Access IQ provides secure, flexible digital access management for guest rooms, common areas, and staff‑only zones. The system supports digital keys and role‑based access rights, improving security, simplifying guest movement throughout the hotel, and enabling efficient management of staff and technical areas.
• GRMS-PMS Integration: Real‑Time Operational Synchronization
The integration between GRMS and the Property Management System ensures real‑time synchronization of room status, guest access, and check‑in/check‑out processes. This connection enables automated room preparation, accurate status updates for housekeeping and front desk teams, and a consistent operational workflow across all hotel departments.

‍Future‑Ready Hospitality‍

Through the integration of smart hotel automation and experience design, NaturHotel Snovik establishes a modern hospitality concept. The hotel will be equipped with a future‑ready room automation system designed to support both retrofitted and new infrastructure of Terme Snovik resort, ensuring long‑term flexibility, efficient operations, and a seamless guest journey.

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